Percept Pictures
Businesses

Percept Sports & Entertainment

Movie Production Company - Percept Picture for Infilm Marketing

Percept Sports and Entertainment comprises of Experiential and Entertainment Marketing, Sports Management and Marketing, Wedding Management, Event Management and Marketing, Brand Activations and Promotions, Celebrity Endorsements & Talent Management, Branded Content, Brand Activation and Promotions, Entertainment Branding and Marketing, Branded Entertainment, Merchandising, and Entertainment Intellectual Properties.

Percept Sports and Entertainment encompasses multiple Companies, SBU’s and verticals including:
  • Percept ICE A leading brand and experiential solutions SBU of PDM for the Incentives, Conventions, Exhibitions and Events domain
  • Percept Entertainment – A leading SBU of PDM focused on the Wedding Management, Event Management and Marketing arena
  • Percept Sport – India’s primary Sports Marketing and Management SBU of PDM
  • Percept Talent– India’s first professional Celebrity and Talent Management Company
  • P9 Integrated – The leader in entertainment branding and branded entertainment solutions
  • Spark Entertainment – A unique 360o event management company that specializes in creating and managing customized brand activations and events
  • Percept IP – A principal vertical focused on creating and managing Intellectual Properties in the Live Entertainment, Sports, Celebrity Management, Digital and Media space

Over the past 16 years Percept Sports & Entertainment has managed over 3500 brand experiences amongst which few outstanding examples include:
  • Sunburn – Asia’s first Electronic Dance Music Festival
  • Bollywood Live – the first ever multi-city Bollywood Dance Music Festival
  • SlamFest – World’s first ever Slambook Festival
  • Goa Super Sixes – India’s first premium annual corporate cricket tournament
  • Champions of the World
  • Metalfest
  • The Nokia New Year’s Eve Party
  • The Indian Cricket Team Sponsorship
  • 'The Sangeet Awards' – India’s first Indian Global Music Awards
  • 'The Wills Lifestyle India Fashion Week'
  • India’s first home-grown Broadway Musical for the world – 'Bharti'
  • A R Rahman Concert
  • Mukti AIDS Concert
  • DLF Cup Sponsorship
  • Force India Formula 1 team Sponsorship
  • Green Peace Concert
  • Asia’s Largest Car Rally – 'The Airtel One India Challenge'
  • The BSA Asian Cycling Championships.
  • Goa Super Sixes
  • Sahara Indian Sports Awards
  • XXX Super car Show (Gautam Singhania)

Each of these spheres of service includes consulting, concept creation, implementation and sponsorships. Each domain prides itself in constantly creating new ideas, being multi-discipline, sourcing sponsorships for existing properties, creating annual properties and managing talent. Strategic or tactical, every domain magnifies the brand experience.

Key Brands Serviced
 
  • Airtel
  • AMD
  • Bajaj
  • Barclays
  • Citibank
  • Club Mahindra
  • Colgate Palmolive
  • Cognizant
  • Canon
  • DTC
  • DS Group
  • DLF
  • Goldstar
  • FedEx
  • Genpact
  • HUL
  • HSBC
  • Hero MotoGroup
  • XXX Energy Drink
  • Red partners (F&B) For IPL
  • IIFL Pvt Ltd
  • Taj Hotels
  • Times of India
  • Times Jobs
  • Uttam Galva Steel
  • Videocon
  • Westside
  • World Gold Council
  • Standard Chartered Bank
  • Reliance Money
  • Dhanlaxmi
  • BSNL
  • Mercedes
  • Dominos
  • ACC
 
  • TATA Indicom
  • Apollo Tyres
  • Canon
  • Wrigley’s
  • L’Oreal
  • MasterCard
  • Garnier
  • Quatar Airways
  • Red Foods
  • Kara
  • Kingfisher
  • FoRCE India
  • Radiocity
  • Bridgestone
  • Havells
  • Future Generali
  • Canara
  • E&Y
  • VLCC
  • MyWay (Smart Digivision) IPTV
  • Perfetti
  • Zapak
  • Kotak Bank
  • ICICI Bank
  • ICICI Prudential
  • Tata AIG
  • Plastindia
  • Lanco
  • L&T
  • MARG
  • Microsoft
  • Skoda
  • Toyota
  • TI cycles

Some of the key co-branded associations and media planning & buying associations undertaken by P9 Integrated over the past 7 years include:

Co-branded associations

Krrish - Acron Rangeela, Malamaal Weekly - Itz Cash Cards, Taxi 9211 - Bombay Dyeing, ICICI – Baghban, Kodak – Hum Tum, Mujhse Shaadi Karoge – Britannia 50-50 & many more, Apna Sapna Money Money-Kinetic Italiano Blaze, Jaaneman- Minto Fresh, Kabhi Alvida Na Kehna-Compaq Pressario, Krrish – Power, Krrish - Acron Rangeela, Superman - Mother Dairy, Malamaal Weekly - Itz Cash Cards, Taxi 9211 - Bombay Dyeing, Mission Impossible – Gabbana, Family – Gabbana, Holiday - Cox & Kings, Fuel Deo - Kambakkht Ishq, Bajaj Pulsar, Century Ply – Billoo Barber, Love Aaj Kal & Bajaj Allianz

Media Planning & Buying for Films

Guru, Salaam E Ishq, Traffic Signal, Dhoom 2, Don, Kabul Express, Omkara, Krrish, Corporate, Chup Chup ke, Malamaal Weekly, Mission Impossible 3, Hanuman, Page 3, Bose - The forgotten Hero, Yahaan, Pyar Mein Twist, Dansh, Kal - Yesterday & Tomorrow, Alag, Mistress Of Spices, American Blend, Aryan, Ghajini, Singh is Kinng, Welcome, 99, Jail, Tasveer, Jumbo, Siddharth, New York, Bachna E Hasino, Mithiya, Loins of Punjab Presents, Raat Gayi Baat Gayi.

Some of the successful Brand – Celebrity Associations undertaken by Percept Talent include:
 
  • Amitabh Bachchan – Rin
  • Rani Mukerji – Munch (Nestle), Dabur
  • Shah Rukh Khan– Nokia, Airtel, DLF, Ministry of Commerce
  • Preity Zinta – Head & Shoulders (P&G)
  • Hrithik Roshan – Hero Honda
  • Kareena Kapoor – Citizen Watches, L’Oreal
  • Sreesanth – Nike, Marico, Pepsi
  • Mallika Sherawat – 7Up
  • Sourav Ganguly - Tata Indicom, Puma, BMA Steel, Chirag Computers
 
  • Yuvraj Singh - Parachute, SBI Cards, Seagrams, Donear
  • Priyanka Chopra – Virgin Comics, Tag Heuer, J Hampstead, Ponds, Sunsilk, Asmi Jewellery
  • Karan Johar – Chivas Regal, Alfred Dunhill, Timond
  • Amrita Rao – Kwality Walls, Miss Players
  • Katrina Kaif – Marico, Nakshatra
  • Kolkata Knight Riders – Sponsorships
  • Neil Nitin Mukesh – GenX, Morellato watches


Network Offices
Mumbai, Delhi, Bangalore, Chennai, Hyderabad, Kolkata, Pune, Ahmedabad

Management
Mr. Joji George, CEO, Percept Sports & Entertainment
Mr. Aditya Motwane, Chief Operating Officer, Percept Sports & Entertainment
Ms. Nazneen Karimi, Chief Operating Officer, Percept ICE
Mr. Mohit Bhagchandani, Head – Sports, Percept Sports
Ms. Pritie Jadhav, Chief Operating Officer, P9 Integrated
Mr. Arunesh Singh, Account Director, Spark Entertainment
Mr. Hitesh Gossain, Senior Vice President – Strategy & Business Development

Percept Activ; Percept ICE; Percept Sport; Percept Entertainment; Percept IP
P2, Level 2, Raghuvanshi Estate,
11/12, Senapati Bapat Marg,
Mumbai - 400 013
Tel: +91-22-30428822
Fax: +91-22-24922023
Website: www.pdmindia.com

Percept Talent
P2, Level 2, Raghuvanshi Estate,
11/12, Senapati Bapat Marg,
Lower Parel, Mumbai - 400 013
Tel: +91-22-30448300
Fax: +91-22-30448321
Website: www.ptmindia.com

P9 Integrated
P-2, Level C-4, 22, Raghuvanshi Estate,
11/12, Senapati Bapat Marg,
Lower Parel, Mumbai – 400013
Tel: +91-22-30408836
Fax: +91-22-30408835
Website: www.p9int.com

Media Contacts: joji.george@perceptindia.in
  aditya.motwane@pdmindia.com 
  nazneen.karimi@pdmindia.com
  mohit.b@pdmindia.com
  pritie@p9int.com
  arunesh.singh@perceptsparkent.com
  hitesh.gossain@perceptindia.in
   

Percept Movie Production Company