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Sanjay Shukla receives the ‘Most Admired BTL Professional of the Year’ award at ACEF 2015

Sanjay Shukla, COO, Percept One received the Award for the ‘Most Admired BTL Professional of the Year’ at the Asian Consumer Engagement Awards & Forum 2015 held on Saturday, 25 April 2015 at the Taj Lands End Mumbai.

The awards ceremony felicitated professionals and unique campaigns that resulted in improved customer engagement in the year FY 2014-15. Award categories spanned all key mediums and platforms, strategies employed organizations and professionals that played a pivotal role in innovating customer engagement processes and the Jury choice awards.

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Percept Art presents the Solo Exhibition of Nishant Dange

Percept Art presented the solo exhibition of Nishant Dange at the Percept Art Gallery in Mumbai from 18 April to 30 April 2015.

The exhibition showcased iconic visual forms of butterflies in different stages of life and arenas, deliberately used by Nishant Dange to showcase the sentimental attachment of a young sensitive lady with nature and the many marvels revealing confidence, immense joy, exhilaration, sensitivity and love. The artist correlated the emotional transition of a butterfly in various stages of its life to that of a young lady undergoing similar transformations in her life cycle. The symbol of beauty, aesthetics, adolescent, romanticism, protection, fragility and sensuousness together exemplified the feminine power and strength. The charcoal works on canvas depicted sheer hypnotic visual appeal duly provided by eloquent eyes, a pleasant feminine face and form, and an ethereal zone showing dappled butterflies having a mesmerizing visual impact on all.

Percept Art hosted an exclusive Preview of the Exhibition on Saturday, 18 April 2015. The gala evening witnessed many art aficionados, celebrities and the crème-de-la-crème of society attend the show including Nisha Jamwal, Parvez
Damania, Simi Chandok and Mickey Contractor.

The exhibition was held in association with Infinity Cars, Authorized partners for BMW and MINI.

Sunburn On Air celebrates the 50th episode in style with the #SOA50 – Celebration Weekend

Sunburn celebrated the 50th episode of their online radio show ‘Sunburn on Air’ in style with the #SOA50 – Celebration Weekend spanning the three cities of Hyderabad on 17 April, Chennai on 18 April and Pune on 19 April.

A totally new concept and a signature stage design with stunning lights, visuals, lasers and stage performances featuring World #18 Dutch duo W&W, Sunburn resident Shaan & India’s #1 DJ Anish Sood highlighted the celebrations. The show was also broadcast live to a global audience via and a select group of international online radio portals.

‘Sunburn on Air’ was launched in April 2014 with host Anish Sood and recently crossed 1 million hits on iTunes alone making it the #1 dance music podcast in India. The show has featured some of the best artists from across the globe such as Afrojack, Dimitri Vegas & Like Mike, Hardwell, Martin Garrix, Paul Van Dyk, W&W and many more.

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Percept executes the 2nd edition of the ‘Smirnoff Experience Mumbai 2015’ EDM concert

Percept ICE, the conferences & events arm of Percept Limited joined hands with Tyger Productions, Percept’s ground events production Company and Percept Live, the Intellectual Properties Company of Percept Limited to execute India’s most ‘unfake’ Electronic Dance Music Festival – ‘Smirnoff Experience 2015’. The event took place on Friday 17th April, 2015 at the sprawling Dome @ NSCI Stadium, Mumbai.

This was the second edition of the successful ‘Smirnoff Experience’ with Percept conceptualizing, planning and executing the holistic ground activity. Percept ICE and Tyger Production’s scope of work encompassed planning the entire event flow of the evening, venue management, designing and fabricating the set, sound and light, SFX, crowd & traffic management and overall security.

Percept Live curated the talented artist line-up for the ‘Smirnoff Experience 2015’. The stellar line-up of international and leading Indian EDM artists included Australian duo Knife Party and Italian producer and musician, The Bloody Beetroots. These eminent artists were supported by popular performers including Sound Avtar, Dualist Inquiry, Sandune and Kris Correya.

The event was attended a massive crowd of 3,000 EDM fans. The pre event activity saw models mingling with the crowd distributing flip flops and string bags for girls to kick off their high heels and enjoy the party. The crowd had an amazing Bar experience with customized LED Bottle Bar Installations, Neon Bars, Shot Bars, Pani Puri and Gola Shot Bars. The amazing range of Pyro and Special Effects added to the wow factor of the evening.

Percept Premier League wraps up another successful season

Percept Premier League 2015 kicked off with much enthusiasm and excitement as many Perceptites came together to form strong teams representing the various Group Companies. The 10 teams that participated in PPL 2015 included PSE Transformers, PSE Macho, Allied Media Bouncers, Allied Media Fighters, PPC Shooters, Percept Tigers, Live Sun Riders, Percept Media Rising Stars, Percept Strikers and IBD Avengers.

The PPL matches went on for 5 weeks with teams being divided into 2 groups playing league matches against each other within their respective groups. The Top 3 teams from both the groups entered the quarter finals from which 4 teams emerged to qualify as contenders for the Semi-Finals.

The Semi-finals witnessed 2 matches for the finalists to decide the ultimate winner. This saw Percept Tigers and Percept Media Rising Stars playing against each other even as Allied Bouncers and PPC Shooters pitted against one another.

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The Grand Finale took place on March 31, 2015 with Percept Media Rising Stars playing against the PPC Shooters. The Championship title was won by Percept Media Rising Stars while the PPC Shooters took the Runners up title. The Players of the Series titles were won by Mukesh Walse and Rinky Debnath.

PPL 2015 saw many Perceptites turning up at the P2 open air rooftop venue to catch up on the cricket fever and cheer on their respective teams. Overall another great Percept Premier League season successfully completed!

Founded in 1984, Percept, an entertainment, media and communications company, today , is at an enviable leadership position with a team of 1200 people and 62 offices across India and Middle East. This publication has been exclusively created for our stakeholders. The contents of this publication has been created with inputs from Percept Companies and Divisions. This document may not be reproduced or circulated without prior consent from the Corporate Communications Department at Percept Limited.

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