Percept Picture Company’s ‘Kanchivaram’ wins National Award
Tamil film ‘Kanchivaram’ won the Best Feature Film Award at the 55th National Film Awards. Adoor Gopalakrishnan got the Best Director Award for Malayalam Film ‘Naalu Pennungal’ at a glittering ceremony in New Delhi on October 21, 2009.

Prakash Raj received the Best Actor Award for his performance in the film ‘Kanchivaram’ and Uma Sri was awarded the Best Actress Award for her role in the Kannada film ‘Gulabi Talkies’.

"I am very excited. It is the biggest award of the country, which has the 2nd highest population in the world. I am on a high," said Shailendra Singh, Managing Director of Percept Picture Company (PPC) that produced ‘Kanchivaram’.
President Pratibha Patil conferred the National Film Awards for 2007.

Percept Picture Company to produce a movie on piracy menace
Close on the heels of the piracy racket going bust in the Indian film industry, Percept Picture Company (PPC) has announced a movie which will dwell on the piracy menace. The film called ‘Pirates’ will be directed by ‘Baabarr’ fame Director Ashu Trikha.
Percept Limited’s Joint Managing Director Shailendra Singh said, "Percept has always recognized the power that cinema has in making a social difference. We were pioneers in Cause Cinema through our film ‘Phir Milenge’ addressing AIDS. We have also in the past addressed piracy through ad films and music concerts. I strongly believe that ‘Pirates’ would provide an ideal vehicle to create consumer awareness through the medium of entertainment."

PPC's 'Adventure of Hanuman' debuts on Pogo
Kids entertainment channel ‘Pogo’ has launched a new television series, ‘Adventure of Hanuman’ that will be telecast every Sunday at 10.00 am. Produced by Percept Picture Company (PPC), the five episode 2D animation series is divided into 2 parts of 11 minutes each. The episodes are ‘Shani Ka Khatarnak Paudha’, ‘Hanuman Aur Robot’, ‘Antariksh Se Hamla’, ‘Hanuman Aur Khatarnak Danav’, ‘Ret Ka Pret’, ‘Hanuman Aur Mayavi Parchhai’, ‘Hawa Mein Gayab’, ‘Hanuman Aur Adhbhut Ghoda’, ‘Girgit’ and ‘Hanuman Aur Darawana Snowman’. Said Mr. Shailendra Singh, "Hanuman is a property that maintains a very passionate fan base in kids. We are very passionate about our association with the ‘Turner Group’ and we are hoping to provide more entertainment to kids.

Percept Talent Management acquires marketing rights for Tennis Player Somdev Devvarman
Percept Talent Management (PTM), has embarked upon an exciting new venture since being hired by Mamba International to provide marketing services for the Indian Tennis player ‘Somdev Devvarman’.

Shailendra Singh, Joint MD, Percept Ltd. said, “Tennis has now become a popular sport. It is now about transforming these athletes into brands, and even making them bigger than the sport itself. The young population wants India to be a sporting nation and our approach will be to help Devvarman to connect with his TG and the media and thereby attract more people to tennis.”

Pepsi launches new Youngistaan Outdoor campaign With Percept Out-Of-Home
Pepsi has made yet another attempt to capture the attention of young minds by unveiling an outdoor campaign. The new campaign emphasizes on Pepsi’s association with youthfulness, irreverence and dare for more spirit. The creative has been executed by Percept OOH.
Speaking on the innovation, Sanjay Pareek, President, Percept OOH, said, “Cost Effective Technology is usually available but what matters is the right application and this is what the team had recommended to PEPSI. The use of Back to Back printing technology has not just provided the Impact at a fraction of Neon Execution cost but we have been able to get scale by executing the innovation across 9 markets.We are receiving very positive

feedback from the market on the Pepsi’s ‘My Way’ campaign. It was great team effort right from ideation to execution to implementation, and we all have seen the results. We thank Team Pepsi for extending this opportunity to us and look forward to similar projects.”

Percept/H wins advertising duties of International Apparel Company ‘Fruit of the Loom’
Following a multi-agency pitch, Percept/H, advertising arm of Percept Ltd, has bagged the 360 degree media duties for ‘Fruit of the Loom’, an international apparel manufacturing company. The account will be serviced out of the agency’s Pune office.
Jacob Zachariah, Vice-President, Percept/H, said, “Fruit of the Loom® was looking for a 360-degree communications specialist and we believed that our past expertise in this area could offer them just that. Our creative credentials backed by our strong brand management skills along with our experience in apparel marketing helped us win the account.” Commenting on the win, Prabhakar Mundkur, CEO, Percept/H said, “We are very proud to partner with ‘Fruit of the Loom’. The company has a fantastic range of comfortable and trendy apparel, and we are sure that with our strategic and creative inputs, we will create memorable advertising campaigns that will deliver high recognition and success for the brand in the Indian Marketplace.”