Businesses
 PK Online

PK Online is the New Media company with a focus on delivering value by leveraging New Media Digital Technologies (web, mobile, gaming). PK Online creates digital properties and provides solutions which achieve specific client-driven objectives, and generate results which are measurable, achievable and time bound. The Company has strong research, analytical, and execution capability in the field of digital marketing spread across online, mobile and gaming verticals. They provide end-to-end digital marketing solutions with post delivery results measurements and also offer their services in specific functions such as back office support to their clients in domestic and International markets.

PK Online is focused on two key business areas:

  • Online Ad-network across web and mobile internet, reaching out 8 million unique users on a monthly basis serving ads on hundreds of mobile and web publishers.
  • Digital Content Delivery and Distribution: Company business includes video and OTT TV products focused on Indian audience.
Digital Advertising
Ad Supported Film Content
Streaming Movies & TV PPV/Subscription
Steaming Content Over Video Call Pay per minute
Digital Content Store with prepaid wallet Freemium model

 

The Technology platform built by the company includes:

  • Unified Online Ad serving platform across capable of serving advertising to online, mobile and other digital media with real time cost and reach optimization, Company has developed its own proprietary algorithms for behavioral and cross channel targeting which optimizes yields for both publishers and advertisers. This platform powers http://www.adchakra.net A India centric ad-network which is run independently by the company.
  • Multiscreen content delivery platform capable of merchanding any form of digital content including Audio, VOD, OTT TV, Games, Apps and EBooks to mobile, Tablets and PC, this platform powers multiple B2C brands including http://www.helloTV, http://www.Hello1.in and nationwide video shortcode 51010 on BSNL 3G network.

At PK Online, the aim is to constantly churn out new products for the burgeoning online and mobile market in India. The Company’s existing offerings range across Online Entertainment (cinecurry.com), Travel E-commerce (chalbabachal.com), Classifieds (cargaon.com), Digital Marketing (adchakra.com) and Mobile Entertainment (MCrisp). The company blends creativity and innovation with cutting edge technology to provide clients with marketing and outsourcing solutions. Its services, bundled with enabling platforms, provide capabilities to offer ROI based marketing solutions.

Clients

  • BSNL
  • MTNL
  • Vodafone
  • Airtel
  • TATA
  • Zee
  • Makemytrip
  • NIIT
  • Sansui
  • APC
  • Luminous
  • Harvard Business School
  • Getit

Awards & Accolades

  • PK Online wins the Deloitte Technology Fast 50 India 2011 Award with a certified rank of 11 among the top 50 Technology Companies in India
  • PK Online wins the Deloitte Technology Fast 50 India 2010 Award with a certified rank of 12 among the top 50 Technology Companies in India

Management

  • Mr. Viraj Malik, Managing Director & CEO, PK Online
  • Ms. Cauvery Adiga, COO, PK Online

Contact Details

  • Corporate Office: No.572, First Floor, 8th Block, 80 Feet Road, Koramangala, Bangalore – 560 095. INDIA.
  • Network Offices
    • Delhi, Mumbai, Chandigarh